The players signed by Jordan and Nike can be regarded as elites in the basketball world. They not only show outstanding performance on the court, but also give the Nike brand endless vitality and charm.
The first one to bear the brunt is Jordan himself. As Nike's first signed player, he not only owns the unique Air Jordan series, but also integrates his legendary story into the DNA of the Nike brand.
In addition to Jordan, LeBron James is also the best among Nike signed players. His signing contract is the most expensive in history, and his LeBron series of shoes are deeply loved by fans.
In addition to these two superstars, Kevin Durant, Carey Owen, Paul George and other stars are also signed players of Nike. Their performance not only allows the Nike brand to be better promoted, but also brings more excitement to the fans.
The players signed by Jordan and Nike not only have eye-catching performances on the court, but also bring more commercial benefits and social impact to the Nike brand.